CASE STUDY

MKR-YT-logo2

Australian wine producers, Yellowtail are passionate about creating great tasting, quality wines for everyone to enjoy. Yellowtail are also the major sponsor of reality cooking Show My Kitchen Rules (MKR).

THE DETAILS:

OUR SERVICE: BRANDED GIFTS

Yellowtail wanted to produce a product with co-branding (Yellowtail and MKR) for a giveaway product at Liquor land during the finals series of MKR’s 10th anniversary.  The product needed to be synonymous with both wine and food/entertainment, to ensure relevance to both brands.  The product needed to be fairly compact, light and shelf ready.

OUR RESULT

The Yellowtail/MKR embossed bamboo cheeseboard provides a high value product to customers to use with their Yellowtail wine purchase. They are flat/compact, relatively light and packaged in full colour, shelf ready packing.

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