Case Study


Nude by Nature is clean and natural beauty that makes a difference. Made from 100% clean and naturally derived ingredients that are free from all toxins and synthetic ingredients. The high performing natural formulas are proudly cruelty-free and PETA certified. Beauty that is good for you.

The Details


We've partnered with Nude by Nature since 2017 to retail two clean beauty showbags at the Royal Shows - The Nude by Nature Make-up Showbag and Nude by Nature Skincare Showbag. We curated a collection of their best-selling and must-have beauty products, including full sized products and discount vouchers, along with a premium travel case and retail bag for $32 each.

Our Result

Nude by Nature had a hugely successful showbag campaign where both showbags sold out in record time at the 2024 Sydney Royal Easter Show. Our showbag stand The Emporium featuring the Nude by Nature showbags retail display won First Prize for 2024's Best Showbag Exhibitor.

First time buyers received a perfect combination of products to get them started with experiencing the brand. The showbags also offered great value to those customers who prioritise shopping cruelty free and natural formulas or already love the brand. Customers were able to try out the products from our Nude by Nature tester stations before purchasing.

After the show, there was a huge uptake of new customers purchasing online using the bounce back offer included in the showbags (for $20 off their next order online).


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