Case Study

Nude by Nature is clean and natural beauty that makes a difference. Made from 100% clean and naturally derived ingredients that are free from all toxins and synthetic ingredients. The high performing natural formulas are proudly cruelty-free and PETA certified. Beauty that is good for you.
What we did
Since 2017, we’ve partnered with Nude by Nature to deliver two clean beauty showbags: the Nude by Nature Make-Up showbag and the Nude by Nature Skincare showbag. Each showbag featured a selection of Nude by Nature’s best-selling and must-have full-sized beauty products, a premium travel case and retail bag, as well as discount vouchers.
The Results
Nude by Nature had a hugely successful showbag campaign where both showbags sold out in record time at the 2024 Sydney Royal Easter Show. Our showbag stand Emporium Showbags featuring the Nude by Nature showbags retail display won First Prize for 2024's Best Showbag Exhibitor.
The showbags provided the perfect introduction to the brand for first-time buyers and offered exceptional value to loyal customers who prioritise cruelty-free and natural formulas. Royal Show customers enjoyed sampling products at Nude by Nature’s tester stations before purchasing the showbags, and the in-bag bounce-back voucher drove significant post-show sales.





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Chicane Marketing
DeskSpace, Level 1
85 William Street
Darlinghurst NSW 2010
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