Who We Work With

Sampling agencies

Across the board, we offer our clients beginning-to-end strategies that ensure brand exposure, positioning, consumer engagement and customer conversions.

Arnott's Logo
Bauer Media Logo
News Corp Logo
Channel 7 Logo
Roxy Logo
ModelCo Logo
Coast to Coast Logo
Red Earth Logo
The Academy Brand Logo
Showpo Logo
Austereo Logo
Pacific SMM Logo
Licensing Essentials Logo
George Weston Foods Logo
Food Co Muffin Break Logo


‘Since partnering with Chicane Marketing in 2012, we have had nothing but positive experiences with the event marketing and sampling agency. Chicane’s specialisation (and industry leadership) in the niche Showbag world, combined with their aptitude for broader event branding and Marcom activities, equips successful campaigns year-on-end. Brendan and Emily deliver the highest of standards for our involvement with the Royal Shows and ensure that the integrity of our brand and key messages are always translated to customers and stakeholders. We work together to identify sampling product, merchandise and POS branding in order to maximise success.’

Shelley Barrett

CEO, ModelCo

‘Nestle has engaged Chicane Marketing as our exclusive Showbag agency for the past 5 years. I have found our campaigns with Chicane to be an effective and unique marketing tool, in which Nestle is engaged on a national basis. Our Showbags have become a fundamental arm of our national sampling efforts, generating mass brand exposure and providing extensive product distribution in large volumes. The team at Chicane are professional yet personable and they continue to cater to Nestle’s evolving and unique needs.’

Michael Thompson

Customer Business Manager, Nestle Australia Ltd 

‘We have used Chicane Marketing to execute our experiential sampling campaign at the Sydney Royal Easter Show for the past four years. Chicane has worked with two of our key brands, Golden and Abbott’s Village Bakery, to design and build the stands, provide the staffing and logistics, and execute the promotional and marketing activities involved in the event each year.

Chicane have been creative, professional and thorough in their work and created an excellent on-brand experience for our customers. I would highly recommend their services.’

Paolo Castello

Brand Manager – Bakery & Breakfast Snacking, George Weston Foods